Win-win solutions are at the heart of resolving conflicts between people, including partners in business and family enterprise. Most people prefer win-win solutions to resolving disagreements, be they in personal or business relationships. When both personal and business relationships are at stake, the stakes are higher, as are the potential rewards.
Business partners, including members of family enterprise, turn to consultants to help them create win-win solutions when their own efforts have been unsuccessful. They expect that an impartial party will ensure a “level playing field” which, in turn, will result in a win-win solution. Such expectations could not be more ill founded.
Truths about win-win solutions:
It is well to remember that losses are not created equal any more than are conflicts and the people who are party to them. It is the significance of a potential or actual loss that determines what, if anything, a person will do to prevent it.
The role of significance:
An appropriate sense of urgency is necessary to address both personal and business conflicts. Comfort does not motivate change. On the contrary. Example: The more successful a business is, the less likely that the principles will feel a sense of urgency to resolve festering relationship issues.
It is interesting and important to note that consultants are the least likely to stimulate a sense of urgency when it comes to resolving relationship issues. Why? Because people don’t solve problems they don’t have. In other words, if they don’t feel like there is a problem, there is no problem. Hence, no consultant can drag them kicking and screaming into their own future.